Lake Communicators awarded tom-szabo.com an APEX Silver Award for it’s redesigned website in the Digital Media: Website – Business To Consumer category for 2018. Lake Communicators is a professional organization for marketing communications professionals serving northeast Ohio. The organization promotes and encourages responsive, creative, professional advertising, public relations and marketing efforts within the community. This year was the 13th annual APEX Award event. Awards are given in categories such as direct mail, mixed media campaigns, non-broadcast video and film, online advertising and marketing, outdoor advertising, print marketing, public relations, radio and TV commercials and website design.
Lake Communicators APEX 21018 Award
tom-szabo.com is owned by, as the name suggests, Tom Szabo. His company designs and makes the Ocean Sands line of jewelry, provides commercial and portrait photography services, scuba diving instruction, Home Town note cards and Elegant Flight liquor sampling kits. Originally a photographer and scuba instructor, Tom began adding other business units based on his hobbies. At one point it became obvious the previous business name A Thomas Image would not support the all encompassing marketing efforts for his business. That’s when the rebranding project was undertaken.
As part of the rebranding effort, the entire image of the business came under review. This led to a new logo, name, color pallet, collateral materials and of course the website. The website needed photography proofing and print sales capability, an on-line store and had to incorporate the new branding program.
When the APEX awards called for entries, Tom Szabo decided to submit the project for consideration. “As a business owner, you live through the details of a project like this. When other mar-com professional deem your work worthwhile, it’s very impressive” recalls Szabo.
More information about Lake Communicators can be found in the organization’s website at: http://www.lakecommunicators.com. For more information about the products and services by tom-szabo.com, check out the website at where else: https://tom-szabo.com.
