You Still Need To Qualify The Client!
This of you who know me, know I try to do a lot of networking. As a result I’ve talked to a lot of other photographers like me fighting for every job. Through my networking a lot of other creative…
Tom Szabo: tom-szabo.com Email: 440-725-6504
Tom Szabo: tom-szabo.com Email: 440-725-6504
Category Business/Marketing
Lake Communicators Awards tom-szabo.com 2018 APEX Award
Lake Communicators awarded tom-szabo.com an APEX Silver Award for it’s redesigned website in the Digital Media: Website – Business To Consumer category for 2018. Lake Communicators is a professional organization for marketing communications professionals serving northeast Ohio. The organization promotes and…
Networking – Grow Your Business
Network. Eastern Lake County Chamber of Commerce Here in Lake County Ohio, we have a couple great resources to help grow your business. The first is Eastern Eastern Lake County Chamber Of Commerce. Especially important, if you think paying your…
7 Tips To Look More Professional!
Using LinkedIn as an example, look at the profile pictures that people use? In addition, have you noticed how many people don’t have a profile photo? Let me offer some suggestions as to how your professional head shot should or…
Working For FREE?
If you own a business, I’m sure at some point you’ve been asked to work for FREE. In this case the article is directed at photographers. But I’ll bet if you replace “photographer” with your profession, the scenario will sound…
How A Photographer Turned Pro!
Almost everyone today believes that technology makes you a photographer. You’ve heard me talk about understanding light, learning the craft, knowing your camera/phone and studying light. Here’s an article about Michael Afonso and his journey to turning pro. Michael Afonso:…
Marketers – Did You Miss APEX?
Lake Communicators honors local marketing communications specialists. See:
Small Business Symposium – Lake County, Ohio
The 2015 Small Business Symposium is on track for June 5, 2015 from 7:30 A.M. To 1:30 P.M. Here are just a few highlights: Lunch with Keynote Speaker, Kordell Norton-Making a Difference-YOU can Change the World! Speaker and Author, Lisa Ryan-The…
British Photographers Invade Cleveland College Of Art & Design
A group of British photographers spent time with photography students talking about photography as a profession and shared techniques. Having mentored local high school students about entrepreneurship, I would encourage you to spend time with students on careers and other…
Photographer Invites Area Business To The Small Business Symposium
SAVE THE DATE! – Friday June 5, 2015 What: Small Business Symposium Where: Lakeland Community College Agenda: Continental breakfast and networking Opening Speaker Marketing/Sales, Finance & Operations, Human Resources and Business Start Up breakout tracks Luncheon and Keynote Speaker So…
Social Media Profile Picture
After adding a contact on a professional social media platform, I was presented with a list of suggested contacts. I was amazed at how many connection suggestions had no or a poor profile photo. How can I confirm our connection…
High School Student Learns About Starting A Business
You read in my earlier post about Brandon McClain, who was asking for help with his market research. Brandon has been hard at work launching his business. To learn more about Brandon and B-Kind Cards, check out this You Tube…
I Violated My Own Buy Local Rule
DV Warehouse Product Support On November 22,2013 I ordered a pre-owned MacBook Pro 15 (mid 2010) from DV Warehouse. After it arrived, I had my local computer service transfer a 1T drive from a laptop pc to the MBP 15…
Small Business Saturday – November 30, 2013
Saturday, November 30, 2013 is Shop Small Business Saturday! Consider doing your Christmas Shopping with a local small business. Here are 5 reasons to Shop Small Business! Buying Small Business means “made” or “serviced” in the USA – not China…
Photographer Helps Lake County Marketing Professional Group
Small businesses are often looking for ways to stay in the mind of their customers. In many cases, it’s almost a full time job. Here in northeast Ohio we are fortunate to have some of the best marketing and communication…
5 Reasons To Not “FRIEND” Me.
Social media continues to grow. More and more people and businesses use these tools. At the heart of social media is the concept of “friend”-ing. You know, you click the “like” or “friend request” button and the person at the…
Photography And The “Retail Syndrome”
I don’t know why, but so many clients feel that by paying a photographer for service, they OWN the results. Perhaps it’s what I’ll call the “Retail Purchase Syndrome”. You walk into the store, give the cashier the money and…
Please Tell Me If I Get This Bad!
Photography has been a passion of mine for almost – well, too many years (chuckle). Even as a kid I used my Dad’s 8mm movie camera to make a stupid little movie. I cut a door in a cardboard box. …
Tom Szabo, Photographer Exhibit – “Shrimp To Sharks” helps Project Hope!
Everyone in business will tell you that opportunities can come about at any time and from anywhere. Recently Environments By Design invited me to display my underwater photography in their showroom. In addition, the gallery opening provided an opportunity to…
Is Cheap Photography Really Good For The Customer?
There is no doubt this economy has taken it’s toll on small business. I get offers to shoot for organizations for free in hopes their event will generate leads for my studio – Yeah right! Brides call to get pricing for…
New Portrait Photography Backdrop Becomes Name Badge
In an earlier post I talked about my new brick wall backdrop. At a resent event, my good friend Donald Wayne McLeod pointed out my name badge was missing. I actually forgot to bring it. So Donald Wayne suggested putting…
March 29, 2012 Business-After-Hours at Quail Hollow Resort.
Quail Hollow Resort entertains Painesville Area Chamber of Commerce members in the Bronze Bear Lounge.
April Coffee Contacts
The Executive Head Shot With A Twist
Over the years, I developed a professional relationship with business owner Kordell Norton. That relationship has turned into a great personal relationship. I’m pleased to call him my friend. Kordell is a recognized sales, marketing, and motivational speaker. He is…
A Thomas Image Has Booth At Shop Lake County 2012
Check out the details on Facebook: !/events/221663951232192/
How Photographers Spend Their Time
If you’re a photographer or other business owner, you’ll probably get a kick out of this article. Remember to look over the pie charts identifying the tasks performed by a photographer vs the perception.
Photographer, A Member Of Award Winning Creative Team
My good friend and client Erica Kosinski had a vision for a combined educational and marketing periodical for a local supplier of architectural granite. Realizing that “stock” photography would not convey an accurate view of the business. Some images used…
Photography Assingment – Too Good To Be True?
This was an inquiry I received through marketingtool.com After going through this inquiry, I made up my mind I would not participate in the assignment. You know what they say about “too-good-to-be-true”. Hello I will like to confirm if you…
Coming To Visit?
Picture yourself in a super sized I-Phone! Are you going to visit me at Shop Lake County on Feb 25 & 25, 2011? My super sized I-Phone will be waiting for you!
Get Photographed On A Super Sized I-Phone
A lot of folks are getting tired of the cold and snow here in northeast Ohio. Why not put the bad weather out of your mind and have some fun with your digital camera or smart-phone. A Thomas Image will…
Speakers And Presenters: Let The Photographer Be Your Friend
Guest speakers and meeting organizers usually present for civic or professional organizations. The organization may have a professional photographer or a member on hand to photograph the event. After all, they may wish to publish photographs for marketing purposes on the…
Still Working On Links To Social Media
Soon I hope to have my posts published to my Social Media Networks! Trying a new API key?
Learning More About Social Media
Wow, it’s like the more you think you know, the more you find out what you don’t know. The work continues. Over the next 6 to 8 weeks I hope to be making better use of social media to help…
Shop Lake County
In February, 2011 the Great Lakes Mall will host Shop Lake County. Stay tuned as A Thomas Image announces plans to participate again this year. Just giving you a heads ups!
HHS Students listen to Entrepreneurs
On January 5th, 2011, Harvey High School students were treated to presentations by two local entrepreneurs. The students most likely thought this was just a great chance to not have to listen to their teacher. But all eyes were fixed…
Where Is Photography Headed?
I ran up against this posting that began discussing how some long standing studios are going out of business. The post covered a lot of issues our industry faces. Hope you enjoy the reading. See the link below: